Kolkata: Hospital puts visit-fee plan on hold, bars MRs

KOLKATA: Medica Superspecialty Hospital deferred its choice to impose a charge on medical representatives (MR) to allow them to meet doctors. It has shaped a seven-member internal committee to put down the modalities for levying the charge and has barred MRs from getting into the health facility premises until the foundations are finalized. The West Bengal Medical and Sales Representatives’ Union (WBMSRU) — the body that represents MRs within the state — has refused to pay for doctor conferences.

“We have shaped an internal committee that may soon meet to put down the foundations. Since MRs are using the health facility premises to market their products, they must pay. Till the modalities are fastened, we will be able to now not allow access to MRs,” stated Medica chairperson Alok Roy.

At a meeting with doctors this week, Roy had advised them to use handiest generic names for medication prescribed. But doctors have refused to try this. A majority of doctors on payroll have additionally determined that they're going to proceed to satisfy MRs out of doors the health facility premises. “We are not bonded labourers and the health facility can’t dictate professional terms. Interacting with MRs is an integral a part of our job and steadily help us. Not all doctors, as an example, have the time to keep monitor of the most recent medicines. Interacting with MRs helps them keep abreast of the new medication on be offering. Also, pharmaceutical corporations have no wrong way of reaching out to doctors. They can’t be denied their official proper to market their products,” stated a senior medical doctor. He added that pharmaceutical corporations steadily arranged medical seminars that serve as a very powerful platform. “These are official activities that may now be misplaced,” he added.

Another doctor identified that MR interactions didn’t always have a sinister purpose. “The normal belief is that MRs push medication and doctors cross via them for monetary good points. There is now sufficient vigilance to stop that. If pharmaceutical corporations are promoting their medication thru doctors, they're additionally giving away medicines at a far inexpensive price to hospitals. So, hospitals additionally stand to realize. Now, if MRs are charged across all hospitals, pharma corporations will obviously hike medicine costs to neutralize the expense. If that occurs, sufferers would be the losers,” he stated.

Even despite the fact that WBMSRU is but to take a formal choice, it has rejected Medica’s payfor-meeting proposal. “This will set a nasty precedent. If all hospitals get started charging MRs, then advertising medicines will change into an expensive proposition. We are but to discuss it officially. Once we do, we will be able to way the pharmaceutical corporations and seek their opinion,” stated a WBMSRU consultant.
Kolkata: Hospital puts visit-fee plan on hold, bars MRs Kolkata: Hospital puts visit-fee plan on hold, bars MRs Reviewed by kailash soni on April 15, 2018 Rating: 5
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